Santa Brings Apple 4.2 Million iOS Activations

Despite all the fuss over patents, constant battling with Google’s Android, Samsung’s Galaxy Tab and Amazon’s Fire Kindle, Apple got a profitable gift on Christmas Eve. Santa Claus brought Apple 4.2 million iOS activations.

On Wednesday, a report released by Philip Elmer Dewitt of Fortune showed that some 4.2 million iOS devices have been activated on Christmas Eve and Christmas Day. A Flurry Analytics analysis published earlier this week, confirms the figure and says that iOS and Android activations combined recorded a 353 percent growth on Christmas Day alone.

But for Apple, Christmas brought revenues in its App store as well. Unwrapping and activating their iOS device was not enough for many on Christmas. According to Flurry Analytics, App Store was the first place they hit.

Although Apple does not communicate activation numbers for iOS devices, some data can still be gathered from mobile carriers. AT&T said, last October, that it had activated 2.7 million iPhones in the quarter ended September 30, 2011. Computerworld figures we’re talking about 29,300 activations per day.

Last year’s fourth quarter, marked for Apple a successful period. Apple sold 16.2 million iPhone on top of the 7.3 million iPads. This year, analysts expect this figure to be nearly double for the iPhone sales, and iPad should hit the 12 million units sold mark.

Flurry says that app downloads for both iOS and Android reached 242 million on Christmas Day, up from 108 million for the first three weeks of December. The company expects app downloads to pass the one billion mark before New Year’s Eve.

Coupled, iOS and Android activations reached 6.8 million on Sunday, Christmas Day. According to Andy Rubin, senior vice president of mobile at Mountain View based Google, “there were 3.7 million Android devices activated on 12/24 and 12/25”.

Also, Rubin said that device activations for Android have reached 700,000 units per day. Earlier this year, in July, the reports showed Google’s Android activations were at 550,000 per day. A report by the NDP Group showed that Android based smartphones now represent a 53 percent market share from the beginning of the year to the end of October. Meanwhile, Apple’s market share is at 29 percent.

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Eli Wads is one of our expert authors in technology and business fields.Currently living in San Marino, Eli has graduated at Southwestern Academy with a Bachelor Degree in business in 2008. Contact him by dropping him an e-mail at

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