Nook Prices Are Down

You’ve got to hand it to them: the selling pitch does sound great and now that Barnes & Noble decided to cut the prices, the Nook never looked better. In a nutshell, Nook prices are down if you’re looking for the “fastest, easiest to use eReader”.

In all honesty, Barnes & Noble does have a good product, but it still has a lot of work to do on branding. Amazon is still leader on this particular market with its Kindle Fire tablet that sells from $109 to $189. Moreover, Amazon is rumored to be working on a new version of the Kindle Fire, so the recent price cut on Nook tablets points out there’s a bit of despair among Barnes & Noble’s eReader division.

Barnes & Noble decided to cut Nook prices on three of its models. Retail prices for Nook tablets with 16 GB memory were cut from $249 to $199. The 8 GB Nook enjoys a minor discount of $20 so it is selling as of yesterday for $179. Barnes & Noble also cut prices on Nook Color, by $20 to $149.

This isn’t the first time Barnes & Noble decides to cut prices on Nook. It’s been doing so for a while now, with the sole purpose of closing the huge gap between itself and Amazon. Just a few weeks ago, Barnes & Noble had another discount for its Nook tablets. The $249 Nook tablet was joined in an offer with a $50 gift card for apps, accessories and e-books purchases.

Barnes & Noble is without a doubt the largest bookstore chain in the United States, but when it comes to e-books, Amazon is the leader with a staggering 60 percent of the profile sales. The recent discount for Nook tablets might help Barnes & Noble boost sales temporarily. The company is attempting to have a head start as the back-to-school shopping season is about to begin.

The company is also said of currently working on a new revolutionary version of its signature Nook. A report from CNET published in July read that the new Nook will hit the markets this fall, with a “revolutionary screen technology” no other product currently enjoys.

Anyway, seeing as Nook prices are currently down, if you ever wished for one maybe it’s time to buy it.

Previous ArticleNext Article
Eli Wads is one of our expert authors in technology and business fields.Currently living in San Marino, Eli has graduated at Southwestern Academy with a Bachelor Degree in business in 2008. Contact him by dropping him an e-mail at

Leave a Reply