As Apple’s launching event was unraveling at the Yerba Buena Center for the Arts in San Francisco, iPhone 5’s first photos and specs made their way on the Internet. Phil Schiller, Apple’s senior vice president of worldwide marketing had the honor of introducing the much –awaited smartphone to the analysts, according to CNET News.
As opposed to the October 2011 launching event, this year’s presentation gave customers the satisfaction that they witnessed the introduction of a new device: iPhone 5. Speculations, which started at the beginning of the year, turned out to be true as Paul Schiller was revealing increasingly more information about the phone.
Before introducing iPhone 5, Schiller made a quick recap of the iPhone 4S’ specifications. Unlike its predecessor, iPhone 5 is much thinner and lighter. Apple is aware that phone users want to easily access and use their gadgets; therefore, iPhone 5 is only 7.6 mm thick and weighs 112 grams. This is a significant improvement, according to Schiller as iPhone 5 is 18% thinner and 20% lighter than iPhone 4S.
The screen is 4 inch, but the design enables users to use their phones with just one hand. The 16:9 aspect ratio gives movie and game lovers the possibility to easily access their media files. The apps have been upgraded, so now they occupy less space on customers’ devices.
As the leaked photos predicted, iPhone 5 has been endowed with a retina display and a resolution of 1136×640 pixels. Thanks to the LTE antenna, owners will have “ultrafast wireless technology” through the 4G connection. The carcass is entirely made out of aluminum and glass and the phone comes in two colors: white and black.
The iSight camera is very similar to the one on iPhone 4S. However, Apple claims the camera added to iPhon5 has been improved and is now 40% faster than the previous versions. In addition, iSight has been endowed with a Panorama built-in mode, so customers won’t have to purchase special apps for this type of pictures. Snapshots in Panorama mode are taken with 28 megapixels.
iOS 6, Apple’s new software, was tested for the first time during the iPhone 5’s presentation. Schiller revealed the new 3D maps navigation, which runs a lot smoother and works both in portrait and landscape. Siri was also updated with sports information and Facebook features.