Tracy Reese, First Lady’s Designer, Presented Her New Collection

Right from the Democratic National Convention into the New York Fashion Week. Tracy Reese, one of the First lady’s favorite designers, presented her new collection during the Mercedes Benz Fashion Week, where the Obama style took the spotlight.

Last week, Michelle Obama donned a beautiful dress by Tracy Reese. It had such a huge success that Tracy Reese’s store and website have been “on fire” since then. And good news, the First Lady’s favorite designer plans to release an Obama dress for under $500. In the meanwhile, Tracy Reese just presented her new collection during the Mercedes Benz New York Fashion Week.

Tracy Reese’s spring collection and overall show was so impressive it is by now one of the most successful highlights of the New York Fashion Week. Some say it is because Tracy Reese brought the Obama style to the catwalk, but it’s most likely thanks to the designer’s unique view on women’s attire.

“There were a lot of really cool juxtapositions, technical fabrics but also a lot of organic fabrics – neons, brights, but also a lot of neutrals” says Tracy Reese of her collection presented at the New York Fashion Week.

“The fabric is where we started, and there were so many wonderful fabrics offered for spring from all of our favourite mills, so I was playing with organic fabrics as well as technical fabrics” Tracy Reese told AFP of the 40 outfits in her spring collection.

The aim was for the “mash up prints, embroideries and beaded designs to create a look that was fresh and unique”. “But most importantly, the clothes had to be comfortable, versatile and have a lot of ease so that they’re super-easy for our customers to wear and enjoy” Obama designer Tracy Reese explained.

In a statement for The Daily Beast, designer Tracy Reese added her spring collection presented at the New York Fashion Week is meant for women who are “relaxed and confident” in their own skin. Well, the first lady does really meet those requirements.

Tracy Reese confessed it was “a huge honour” to be championed by the First lady. “She look amazing in our things – and in everybody else’s things, for that matter…and it was an amazing speech…It was, all in all, just one of the best experiences of my life” Tracy Reese confessed of the day Michelle Obama went in front of millions of Americans to support her husband.

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Felicia Hawke is one of the first authors to join our team and we are very proud to have her on board.She currently covers the celebrity and beauty fields.Felicia is addicted to good looks and a great beauty advisor.Contact her at

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