It looks like Apple has reversed its position on royalties for artists after a high-profile protest from Taylor Swift. The singer told her fans on Tumblr that she will withdraw her “1989” album from the Apple Music streaming service when it launches next week.
Well, the issue is that she was upset that the Cupertino, Calif., technology titan would not pay any money on the tracks streamed during the three-month free trial of the service. An interesting move from Taylor Swift. But why did Apple think that it could get away with not paying them? Some claimed that the famous company expected artists to simply be on board with the project.
To be mentioned that Apple Music pays higher royalties than other competitor on the market, for example Spotify, because there’s no free option. Users will be forced to pay 9.99 dollars a month to use the service. However, to attract people to sign up to their service, Apple has decided to offer a three-month free trial, but artists like Taylor Swift weren’t going to receive any money during these three months. After Adele’s label declared that it wouldn’t participate in Apple Music, it seems that Taylor Swift has shared an open letter on her Tumblr, saying she would withhold her new album named “1989” due to this “shocking” turn of events.
“I’m not sure you know that Apple Music will not be paying writers, producers, or artists for those three months,” she declared. “I find it to be shocking, disappointing, and completely unlike this historically progressive and generous company.”
However, Taylor Swift said that withholding her famous album from Apple Music is not because her own earnings. “This is about the young songwriter who just got his or her first cut and thought that the royalties from that would get them out of debt,” she said.
Apple has quickly react through Eddy Cue, who apologized on Twitter. He declared that artists will now collect some royalties during the Apple Music free trial period. “Apple will always make sure that artist are paid,” Eddy Cue wrote.