A new smartphone is in town: Intel announced the launching of Yolo, one of the cheapest phones on the market, on Thursday. The device is meant to be sold in Kenya, Africa, so the price was set for $125, according to a recent report published on CNET News.
While giant smartphone manufacturers like Apple and Samsung are competing against each other to produce high-end gadgets and allure wealthy costumers into purchasing their phones, Intel was secretly designing a low-cost product for the less fortunate ones in Kenya, Africa. The move is meant to help Intel enter the smartphone market. Even though the company stated that the phone will only be sold in Africa, analysts are convinced the smartphone will be launched on other territories, as well, depending on the success it will have in Kenya.
Given the low price of the smartphone ($125), it comes as no surprise that Yolo’s features are low to mid-range. The device has Intel’s Atom Z2420 1.2GHz processor, which has been long outrun by Samsung and Apple’s dual and quad core processors. The memory capacity was set to 512MB ram, but owners have the possibility to add a micro-SD card of up to 32 GB.
Unlike most high-end smartphones available on the market, Yolo has a storage capacity of 4GB, which will not allow users to store too many files on the device. Yet, the phone was fast enough to easily connect to the Internet and share files through Bluetooth 2.1.
Following in the footsteps of Samsung, Intel has signed a deal with Google, so Yolo features the Android 4.04 operating system. Since African landscapes are very pleasing to the eye, Intel decided to provide the smartphone with a 5 megapixel camera. The images showcased during the presentation have proven that the phone is capable of delivering highly qualitative pictures. The screen has 3.5 inches, which gives owners the possibility to easily visualize files, photos or videos and yet, be able to control the device with just one hand.
Intel has very optimistic perspectives about the Yolo smartphone. The phone will be available in all Safaricom shops in exchange of Kshs. 10,999 (about $125). Yolo also features 500 MB of free data.