Without doing such a big fuss from this, Google launches its own online magazine, a quarterly publication which is supposed to create “breathing space in a busy world”. Google’s magazine it’s called “Think Quarterly” and it counts 68 pages with articles about the impact of the world of data upon business.
Actually, the magazine is made for Google’s advertisers and business partners. “Like most companies, Google regularly communicates with our business customers via email newsletters, updates on our official blogs, and printed materials.” they say. As you can guess by the name, the publication will come out only four times a year.
What you will definitely notice about “Think Quarterly” is the amazing edit and design, it’s a kind of piece of art. Readers have the option to read it in a Flash-based format, flipping pages by clicking their mouse, or can read web-optimised versions of each article. Those who have created the design of the magazine are team from agency The Church of London.
The publication is available just online, on its website or for mobile devices. Most of the Google’s new magazine articles are interviews with Google executives and important technology leaders, including Google Chief Economist Hal Varian or Vodafone UK manager Guy Laurence. As an introduction for “Think Quarterly” Matt Brittin, Google’s managing director of UK & Ireland operations said: “In our company, we often think that speed is the forgotten ‘killer application’, the ingredient that can differentiate winners from the rest.” he said. Also he added that is perfectly aware that people will be as much as satisfied with their service, as fast as they deliver results.
You can form your personal opinion about the magazine by accessing thinkquarterly.co.uk. The future edition is scheduled to appear in May.