World’s famous model, Claudia Schiffer has agreed to take part in a sexy photo shoot for Guess 30th Anniversary Ad Campaign. The pics were taken by photographer Ellen Von Unwerth in Sorrento, Italy. The special collection will encompass 15 pieces worn by beautiful women like Laetitia Casta, Naomi Campbell, Bridget Hall, Drew Barrymore and Estelle Lefébure.
There seems to be a strong bond between Claudia Schiffer and Guess as the two parties collaborated on various other occasions. This is, in fact, the seventh campaign as the 41-year-old model took part in six other campaigns between 1989 and 1991. This time, the photographer wanted to recreate the Mediterranean atmosphere of Italy by taking black-and-white pictures of Schiffer in restaurants, on the beach or on scooters. The pics are similar to the ones that Unwerth created 23 years ago during Claudia’s first photo shoot for Guess.
The internationally renowned model confessed that Guess will always hold a special place in her heart. She was very pleased to see that she can work just as well with the team even though 23 years have gone by. Schiffer had a great time during the photo session because the setting brought back great memories from the 1989 photo shoot.
Paul Marciano, CEO and creative director at Guess, was also excited about their new collaboration with Claudia Schiffer. He told reporters that the company chose the German model for this special anniversary because she represents a turning point in the company’s history. Thanks to her, they became very popular as everyone was talking about the Guess Girl when the first pictures were made.
Guess has prepared a special collection for their 30th Anniversary. The garments are inspired by the pieces that were worn by famous Guess Girl throughout the past three decades. Thus, you should expect to see numerous wide-neck T-shirts printed with images of Anna Nicole Smith, sheer leopard-print blouses, sleeveless black-and-white gingham tops and the famous three-zipper Marilyn jeans that got the brand started. The festive collection will be available in Guess stores starting April 24.