In its attempt to trigger sales, Apple is ready to release a new iPhone 5C model, this being a 8GB version. The fact that Apple is willing to target lower end markets is not shocking at all.
It has been said that Apple already worked at its 8GB version of the iPhone 5C, so the new device might be available in stores starting with this week. This might be a good idea for Apple, as the famous maker currently has only a 16GB and 32 GB version of the iPhone 5C in sale.
Naturally, the new iPhone 5C should be a more affordable product, which might become extremely interesting for a whole new category of clients. Speculation indicated that with the release of the iPhone 5C, Apple was actually willing to target the Chinese market.
Still, reports reveal that it has actually been impossible for Apple to reach its purpose when it comes to the sales of the iPhone 5C. This means that the lower-end iPhone was unable to match the sales of the iPhone 5S or the ones of the iPhone 4S. Of course, this has determined Apple to be willing to make a new strategy on its sales.
Reports indicate that the new version of the iPhone 5C will be priced 60 euros below the 16GB iPhone 5C. However, it is important to mention that prices might vary from one country to another. In fact, this has been the problem for Apple.
Even though they thought the iPhone 5C as an affordable product, the reality is that this phone is still quite expensive in many countries, being priced almost the same as the iPhone 5S, the flagship device of Apple.
The iPhone 5C is not selling very well in China. In fact, the sales that Apple registered are by far as good as the famous manufacturer hoped to have. About 4 months after the release of the iPhone 5C, this product is still unable to make an important presence on the market. If the release of a cheaper iPhone 5C will help is something we will only find out in a few weeks after the official launch.